
See More. Catch More.
Modern fishing electronics have changed the game. Foward Facing Sonar fishing let's you watch fish react in real time and Strike King baits infused with Sonic Coat technology make sure you see exacltly what's happening now.
Forward Facing Sonar (FFS) allows anglers to see fish, structure, and even their lure in real time ahead of the boat.
Traditional sonar shows what’s directly below you, while FFS shows what’s in front of you.
That’s why more anglers are adopting it.
Traditional sonar shows what’s directly below you, while FFS shows what’s in front of you.
That’s why more anglers are adopting it.
Traditional sonar shows what's directly below you, while FFS shows what's in front of you.
That's why more anglers are adopting it.
Forward Facing Sonar isn't just about finding fish. It's about understanding their behavior and adjusting your approach instantly.
Anglers use it to:
To understand how to use forward facing sonar, focus on these key techniques:
Maintain distance from fish, close enough for accurate casting but far enough to avoid spooking them.
Cast beyond the target and work your bait into the strike zone. Watch fish track your lure. If they follow but don't commit, change speed, depth, or action until something triggers a bite.
Count down to the fish. FFS eliminates guessing. If a bass is suspended at 18 feet, our Pros recommend keeping your bait 3-4 feet above the fish, as long as they can see it. A suspended fish is typically looking above them for an easy meal.
Small adjustments matter. A pause, a speed change, or a directional shift can be the difference between a follow and a strike.
Pro tip: If fish turn away, they're not interested in that presentation. Change something immediately. Sometimes fish aren't in a feeding mood either, and moving on to locate a different fish is often the most efficient strategy.
Seeing fish is only half the equation. Seeing your bait changes everything.
Better visibility builds confidence, which leads to better decisions. When it comes to Forward Facing Sonar fishing, decision speed is everything.
When you can track both the fish and your lure on screen, you gain critical feedback:
You don't need to be an electronics expert to benefit from FFS. Start simple and build confidence over time.
Beginner tips:
Forward Facing Sonar has a learning curve, but every cast builds your understanding. The more you use it, the more instinctive it becomes.
Remember: The goal isn't to stare at a screen all day. It's to make better decisions faster.
Not all baits show up equally on Forward Facing Sonar. Strike King's Sonic Coat is a proprietary solution formulated to appear brighter and more defined on sonar screens.
The result:
Strike King offers a range of Sonic Coat baits designed for different techniques and fish behaviors.
Forward Facing Sonar gives you the eyes. Strike King gives you the tools.
Some Strike King baits feature Sonic Coat technology, designed to improve visibility on sonar screens. But whether you’re using Sonic Coat or other proven Strike King favorites, the goal is the same: helping anglers fish with confidence in a variety of conditions and techniques.
No matter how you approach the water, Strike King baits are built to help anglers make the most of every opportunity.